This past March, beauty businesses all over
America were forced to shut their doors temporarily due to the COVID-19
pandemic. Though the world is slowly returning back to normal, the beauty
industry has drastically changed and current beauty
students and recent graduates must adjust accordingly.
Luckily, there is still a high demand for beauty services if you are able and
willing to think outside the box a bit.
WHY OFFER MOBILE BEAUTY SERVICES?
Entrepreneurship With Low Startup
Starting your own beauty business gives you a
lot of control over the types of services you offer and who your clientele will
be, but the cost of opening a brick and mortar salon can be a big deterrent for
potential beauty entrepreneurs. Though mobile beauty services do require some
equipment, the initial investment is generally much lower than it is for an
in-person salon, and many items can be purchased as you grow your business. Wisconsin cosmetology schools
financial aid options for beauty school courses, and without the need to rent
or purchase a building, you can get started for just the cost of business
licensing and equipment needed to provide the services you choose.
Working in the beauty industry often involves
long hours, especially when you are first starting out. If you have other
obligations such as children, a second job, or continuing beauty school
classes, it can be hard to get ahead. As a mobile hairdresser, you will be able
to meet clients on your schedule, allowing for breaks and whatever length of
shifts works best for you. Since you will not have to hire employees or keep a
physical building running for extended hours, you can remain competitive and
in-demand by offering weekend and evening appointments that other salons cannot
When you work out of a physical salon, there
are a lot of ongoing costs to consider. You will need employees such as a
receptionist or additional backup stylists so you don’t have to work all the
operating hours, and you also need to consider the cost of rent, utilities,
building taxes, etc. As a mobile stylist, you will only need to consider the
cost of your beauty school education, licensing fees, inventory, and mileage.
Bookkeeping is much simpler if you are doing it all yourself.
Better Relationships With Clients
If you have chosen a career in the beauty
industry, you are likely passionate about making your clients look good and
feel good. There is a lack of privacy in a salon that makes it difficult for
customers to confide in you and be honest the way a really good relationship
with a beautician should work. When you go to the clients’ homes or other
locations, it is easier to have those more vulnerable conversations.
WHAT MOBILE SERVICES CAN YOU OFFER?
● Wedding Hair And Makeup:
By far the
most popular and potentially lucrative type of mobile services, special events stylists provide hair
and makeup services for the bride and their wedding party on the big day so
that they do not have to run the risk of their look getting destroyed in
travel. You can offer these services only to existing clients, by referral, or
to the general public.
● Hair Services:
Haircuts and color
require a lot of touching, both between stylist and client and of surfaces. For
this reason, mobile hair services are gaining in popularity as the factors of
interaction are much more easily controlled than they are in public places like
salons. Not a lot of equipment is needed, so it is easy to provide these
services on the go.
● Manicures And Pedicures:
and some men rely on their regular manicures and pedicures as an important
self-care element. Just like with haircuts, the equipment for these services
are portable, inexpensive, and easy to replenish, so you can schedule regular
or one-time appointments for clients.
● Spa Parties:
Girls of all ages love
being pampered! Whether you choose to focus on bachelorette parties or
children’s princess-themed soirees, this type of service is a great way to get
the word out about your business to a group of potential regular clients in one
place while filling the gaps in your schedule.
● Corporate Services:
have taken to providing special services to their staff on lunch breaks or
during corporate retreats. Services such as facials, massages, and other fast
extras work well for this kind of business.
Wisconsin Cosmetology School Prepares
You To Be A Mobile Beauty Professional